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How does iGuide make money?

Jon Warren
A recent visitor wrote, "I appreciate all you folks do, but I can't help wonder—how does iGuide make money?"

The quick answer? Money doesn't matter! Or, to put it another way, making money isn’t the reason we’re here. Our mission is pretty straightforward: we’re here to help people discover the value of their things.

After decades of working in the collectibles industry, we’ve had the privilege of seeing how meaningful it is for people to discover the monetary value of the items they cherish. Whether it’s a treasured family heirloom, a unique collectible, or a one-of-a-kind find, we believe everyone deserves access to accurate, honest information. That’s why iGuide exists. It’s a resource—one that’s rooted in real market data, not guesswork.

We didn’t create iGuide with the aim of building a business for profit. Instead, we see it as a way to give back and help others, sharing the insights we’ve gained over the years. We’re driven by the belief that knowledge, especially when it comes to something as personal as your heirlooms or collections, should be available to everyone.

So, if you’ve ever used iGuide to check the value of a cherished item, or maybe even learn a little history behind it, that’s all the reward we need.

For us, it’s about sharing our knowledge, not making money.

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